UNH 30 Second Tv Spot
Portsmouth Women's City Club
Developed a website for PWCC with one goal: to capture their brand. Informative and simple, with a historic feel to keep them close to their roots.
Created a strategic plan to reach potential new members, promote club events, and streamline goals.
Projects - University of New Hampshire
*available upon request for privacy reasons*
Consumer/Buyer Behavior
Conducted semester long research on the tequila industry to better understand what drives consumers to specific brands.
Segmented the market, identified most important factors, created perceptual maps, and pin-pointed how the companies researched could best advertise and build brand loyalty.
Strategic Management: Decision Making
Conducted internal research for Aroma Joe's to determine how to successfully communicate through departments for cross-department projects.
Completed a strategic analysis on four factors and proposed options for a solution to the primary issue.
GourmetGiftBaskets.com
